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ANOTHER Walmart Made in America Infographic Needed Some Work, So We Fixed It

July 10th, 2015 | Elizabeth Brotherton-Bunch

elizabeth brotherton_bunchWe’re calling Walmart out on its misleading public relations push.

Welp, they’re at it again!

Walmart kicks off its annual U.S. Manufacturing Summit in Arkansas on Tuesday, highlighting “progress” in its 10-year commitment to purchase $250 billion in American-made goods. For the second year in a row, the retail giant has unveiled a handy infographic touting the progress its made thus far.

And just like last year, we decided to take their infographic and add some much needed context. See, when you start to dig just a little bit, you find that Walmart’s committment is pretty misleading.

Looking for more details on our data? Click here.

Want more? We’ve included last year’s blog post and infographic below.


From 2014: The web filter at the Alliance for American Manufacturing (AAM) caught a big ol’ piece of chaff this week, in the form of a release from Walmart. America’s largest retailer has announced plans to purchase $250 billion worth of American-made goods over the next decade. It decided to share the good news of its sudden economic patriotism via an infographic, which is heavy on the fancy font but light on context.

So AAM took a stab at filling that context in, via an infographic of its own. Sure, Walmart is spending a big chunk of change on American-made products. But the company regularly moves gigantic gobs of money around, so is it spending any more on America than usual? And where are the rest of the goods on its shelves coming from? Does Walmart deserve a round of applause (that it started itself) for cozying up to the Made in America movement? See below:

Want to dig a little deeper into Walmart data? Read our fact sheet here.

 

This blog was originally posted on American Manufacturing on July 7, 2015. Reprinted with permission.

 

About the Author: The author’s name is Elizabeth Brotherton-Bunch. As Digital Media Director, Beth helps spread the word about smart public policies that guide the creation of American manufacturing jobs. In this role, she is tasked with helping grow AAM’s social media presence, implementing online advocacy campaigns and overseeing communications with an active online community of supporters. Prior to joining AAM, Beth was charged with content development, branding and promotion at the nonprofit organization Netcentric Campaigns. She created and edited content such as action alerts, campaign emails, newsletters, guest articles and social media for many Netcentric projects. Beth worked on behalf of multiple clients, including the Robert Wood Johnson Foundation, American Heart Association and Robert W. Deutsch Foundation. Beth began her career as a reporter, which included a nearly six year stint at the Capitol Hill newspaper Roll Call. She authored the popular gossip column “Heard on the Hill” and covered key players in the Capitol Hill community, such as the Architect of the Capitol and Capitol Police. Her work also has appeared in publications including the Orange County Register, Press-Enterprise, TakePart, MomsRising and Almanac of the Unelected. A Golden State native, Beth holds bachelor’s degrees in political science and journalism from the University of Southern California. She lives in Alexandria, Va., with her husband and rescue dog. You can follow Beth on Twitter at @ebrotherton.

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